The Pfister Hotel is not a stranger to leading the hotel industry. When the doors opened in 1893 the hotel wowed locals and travelers from around the world with groundbreaking innovations such as fireproofing, electricity throughout the hotel and individual thermostat controls in every room. At present day the tradition continues as The Pfister Hotel became the first hotel to feature an augmented reality art and history tour throughout it’s hallowed halls.
Augmented reality is a live direct or indirect view of a physical, real-world environment whose elements are augmented, or supplemented, by computer-generated sensory input such as sound, video, graphics or GPS data. The technology innovator has come full circle, augmenting pieces such as the original thermostats with video content accessible from guests’ phones and tablets. Learn more about about the program through the extensive press attention it received when it launched (below) or on The Pfister Hotel website. Our own, Nick Rudich, is officially “famous” after appearing on the local television news!
Whew! That is an imPRESSive list of press coverage and there are still more radio and television interviews where that came from. The Pfister Hotel will continue to grow the augmented reality tour beyond the original ten pieces so stay tuned for more and keep a lookout for us on your local news!